Associate Professor, University of South Carolina Dept. of Sport and Entertainment Management; President, Music and Entertainment Industry Educators Association (MEIEA), Columbia, SC, USA
Associate Professor, Music and Entertainment Studies, University of Colorado, Denver; City Councilman, Glendale, CO, USA
Associate Professor, Associate Dean of Administration, Frost School of Music, University of Miami; Head of Educational Partnerships, Mechanical Licensing Collective (MLC); President, Elton Entertainment, FL, USA
Assistant Professor, Music Business in the Recording Industry, Middle Tennessee State University; Business and Entertainment, American University, Kogod School of Business, Nashville Area, TN, USA
As a result of COVID-19, higher education institutions were forced to quickly shift to online platforms, a massive disruption by itself. Universities which offered music business programs have ahead of them not only the task of re-adjusting from that shift and the fallout to enrollments, but also a re-thinking of curricula around a music industry that will be vastly affected by the loss of jobs, businesses, and stability. How will music business education transform? How vulnerable are programs? What’s ahead for enrollments?